Introduction

Let's be honest: the hardest part of making a video isn't the filming or the editing.

It's staring at your finished script and thinking, “Okay… what do I actually film?”

You know your video needs more than just you talking to the camera—it needs B-roll, coverage, and variety. Figuring that out is a huge, draining task.

The Real Problem: You Have Two Different Jobs

  • Job #1: The Creative. Script, story, ideas.
  • Job #2: The Planner. Shot lists, B-roll, angles, assets.

Switching between these jobs kills momentum—it's why so many creators burn out.


Why Planning Drains You

Planning pulls you out of creative mode into spreadsheet mode. Context switching adds friction and decision fatigue, so you either over-plan or avoid planning entirely.

The goal isn't to plan more—it's to plan faster, with fewer decisions.

How to Fix It

  1. Start from structure. Use a repeatable template for shot families (wide/medium/tight, detail, motion).
  2. Separate idea time from planning time. Draft the story first; only then generate a shot map.
  3. Automate the boring bits. Let tools convert scripts into suggested shots and B-roll lists.

What Good Looks Like

A tight one-page shot map with 10–20 specific shots, grouped by scene, plus 6–8 optional B-roll prompts. If you can print it and film from it without thinking, you did it right.


Ready to protect your creative energy? Join the waitlist and get the tools that remove the planning grind.